JACK DANIEL'S WOOD BARRELS

A barrel is more than a container for whiskey. It’s an ingredient. That’s why we’ve always insisted on making our own. Our whiskey will spend a good amount of time there, drawing all of its rich amber color and much of its distinctive flavor from the barrels. Barrels are such a big part of our whiskey's character, it’s why we make them ourselves. It isn't easy. And it’s probably why we’re one of the only distilleries in the world that does it.